Pathways Thanksgiving Food Charity Event

Thanksgiving has always been one of my favorite holidays. It is an occasion when we can spend time with a lot of our family that we don’t get to see as often as we’d like over food and fun, and this reminds us to be grateful that we always have each other during times of need. This love and compassion we feel for one another also humbles ourselves to remind us of others that are less fortunate than we are in times of need.

Indianapolis has a lot of really great charitable organizations that I love that also embody this understanding into their mission, and this is something I am especially thankful for. Addiction recovery is a cause that I have become very passionate about, and so on Thanksgiving morning we took a trip over to Pathways to Recovery (whose slogan is  “Sober Living for Homeless Hoosiers”) to donate some food so that these men working to get their lives back on track could also enjoy this holiday.


Everyone at Pathways was very thankful that we came on by, and it felt nice to help make their day.

Pathways to Recovery offers programming for homeless and formerly homeless individuals in recovery from addiction. Participants learn basic living skills involving structure and routine and build a foundation and network for recovery.

Pathway transforms lives and communities. Men and women previously recycled through missions, hospitals, jails, and the streets are clean, sober, stable, self-sufficient and permanently housed.

If you wouldn’t mind, please show them support by simply giving them a ‘like’ their Facebook page, and you can also donate to their cause here.

Later that day, we also dropped some food off for Wheeler Mission at their Women’s Center.

Wheeler Mission helps the homeless in Indiana. Wheeler is a non-denominational, Christian, social services organization, which provides critically needed goods and services to the homeless, poor, and needy of central Indiana without regard to race, color, sexual orientation, creed, national origin, or religion.

Again if you wouldn’t mind, please give them a like on their Facebook page and consider donating to them here.

– Rico

Welcome To My New Website

Hi, I’m Rico Elmore, founder and CEO of Fatheadz Eyewear, an internationally distributed oversized sunglasses and extra-wide eyewear company for folks with fat heads (get it?) since 2004. Welcome to my new blog 😎

I decided to make this blog because the success of my company has afforded me the opportunity for some really amazing experiences with many incredible individuals, as well as opportunities for being involved with a lot of causes that I care deeply about, especially here in my local community of Indianapolis, Indiana. I am really looking forward to sharing some of these experiences with my friends and family, supporters, and anyone else who might happen to stumble upon this page. 

Coming soon on the blog will be some of my recent press coverage, photos of some of the good times we’ve been having whether it’s down at the race track or having fun around the office, my involvement with local causes and charities, as well as podcasts featuring some big name people that I’ve had the pleasure of getting to know.

Among my most recent press coverage, I was the subject of an article in American Trucker titled “From Flatbeds to Fatheadz” this month , which went over a little bit of the backstory behind the company I created, and also highlighted Fatheadz products that are “Made in America” and mentioned a bit about our support for US Military veterans:

Fatheadz is also donating a portion of every sunglasses purchase to Folds of Honor, which provides educational scholarships to spouses and children of America’s fallen and disabled service members.

“Myself, my wife, and our operation with our teammates – we believe in our military,” Elmore said. “And if anybody deserves it, the military deserves it. They go above and beyond for very little. One of our initiatives is hiring veterans – abled and disabled – because we believe in them.”

In addition to this site, I have also decided to finally join the 21st century create a few personal social media accounts which you can feel free to follow me on; on Twitter you can catch me at @RicoElmore, and feel free to follow me on Instagram @ricoelmore as well.

If you’d ever like to connect directly for whatever reason I can be contacted at I’d love to hear from you!

Thank you for following along-I am really excited to share what goes on behind the scenes of Fatheadz! Stay tuned for more!